A Quantitative Approach to Web Usability and Interface Design

نویسندگان

  • James L. Mohler
  • Ronald Glotzbach
  • Nishant Kothary
چکیده

Current usability testing involves the collection of data that often lacks objectivity and seldom adheres to rigorous standards of quantitative research. Because such studies are characterized by subjective opinions of raters using Likert scales, they are often snared by many problems, not the least of which is rater reliability. This contribution presents a technological method for testing user-interface componentry and real-time data collection. In addition to presenting the inquiry framework, this presentation will also provide an applied example that used the framework to implement a usability experiment.

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تاریخ انتشار 2004